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Needless to say, you know how complex handling a B2B2C brand can be, right?
With the combined needs of B2B and B2C ecommerce business models and the ecom...
The sales ecosystem has spilled over to craft a new model - B2B2C ecommerce.
Ecommerce is expanding to new markets and sectors creating widespread disruption. And business-to-business-to-consumer setup is the engine behind th...
With the changing rules of ecommerce, it has certainly become tough to sustain the market.
And you are unknowingly limiting your growth by selling just to B2B or just to B2C.
What’s the way forward then?
What if we say you can transform your business by l...
B2B2C ecommerce is a lucrative but tricky business model to maneuver!
Thanks to many myths circulating in the business-to-business-to-consumer ecommerce ecosystem, brands are hesitant to leverage the business model desp...
With the spiraling success of ecommerce, new business opportunities have been discovered.
Wondering which ones?
Well, the traditional B2B and B2C models...
If there is one business model that has translated into crazy growth for many enterprise brands, it is - B2B2C ecommerce.
Look around and there is proof galore!
Brands like Nykaa, Urban Company, BigBasket, or any...
A flourishing enterprise marketplace is a reason to be happy. But is it reason enough to stick to the very same business model for eternity?
Certainly not!
The ecommerce landscape is witnessing tectonic shifts....
B2B2C Ecommerce - Changing the rules of business for Enterprise Brands
Traditionally, when we thought about the business models for enterprise brands, the choices were binary. Brands either operated on the B2B model or they served end con...
Stay informed, be empowered!