ecohouse

1. Bringing Solar Procurement Online With a Diverse Product Catalogue

Ecohouse wanted to make its wide range of solar products available online, giving installers, EPC companies, businesses and individual buyers an easier way to discover and purchase solar equipment.

StoreHippo’s built-in Product and Catalogue Management capabilities and master catalogue feature enabled Ecohouse to organise its diverse product range, from solar panels, inverters and batteries to cables, mounting structures, electrical components and accessories, into a centrally managed online catalogue.

This helped Ecohouse move solar procurement beyond offline channels and offer buyers across India a more convenient way to explore and purchase solar products.

2. Multi-Vendor Solar Marketplace With Centralised Seller Control

Ecohouse wanted to bring multiple solar vendors and warehouses onto one marketplace while keeping inventory, product catalogues and orders under central control.

StoreHippo’s built-in Multi-Vendor Marketplace and Seller Manager capabilities enabled Ecohouse to onboard vendors as individual sellers and manage marketplace operations centrally.

Here is how StoreHippo supported Ecohouse’s multi-seller business model:

• Seller Onboarding and Approval: Ecohouse could onboard solar vendors and warehouses as sellers, review their registrations and approve participation in the marketplace.
• Centralised Product Catalogue: Product listings and catalogue information were managed centrally, maintaining consistency across the marketplace.
• Inventory Management: Ecohouse could keep track of stock across multiple sellers and channels through its centrally synced inventory model.
• Order Management: Marketplace orders could be managed centrally, keeping Ecohouse in control of order processing across its seller network.
• Seller Management: Seller accounts and related marketplace activities could be managed from one backend.

This helped Ecohouse bring its vendor network online while retaining the centralised control needed to manage its solar marketplace.

3. Solar Products and Specialised Services Through One Marketplace

Ecohouse wanted to sell solar equipment and related services as well. Its customers needed access to feasibility assessments, PM Surya Ghar application assistance and business support services, without going through separate channels.

StoreHippo’s built-in product and service solutions,  along with customisable cart and checkout capabilities enabled Ecohouse to offer these services alongside physical solar products. Customers could select the required service, add it to their cart and complete checkout, after which Ecohouse’s team could connect with them to take the request forward.

For feasibility assessments, customers could share the required information through a separate form, allowing Ecohouse to evaluate their requirements and provide a feasibility report.

This gave Ecohouse a way to bring solar procurement and specialised service requests together through the same online buying journey.

4. Unified B2B/B2C Buying for the Solar Industry

Ecohouse needed a marketplace that could cater to different types of solar buyers, from businesses sourcing equipment for projects to individual customers purchasing solar products and services.

StoreHippo’s built-in support for B2B/B2C ecommerce models, customer management and order management capabilities enabled Ecohouse to serve both business and retail customers through one marketplace. Product discovery, customer registration, checkout, payments and orders could be managed through the same commerce backend without the need for added plugins.

This helped Ecohouse serve different customer segments without creating separate ecommerce setups for wholesale and retail buying.

5. CRM, GST and Billing Integrations for Connected Business Operations

Ecohouse needed to keep customer enquiries, sales follow-ups and billing processes connected with its online marketplace rather than manage these activities separately.

StoreHippo’s API-first architecture and integration capabilities supported the integration of CRM and GST/tax and billing systems into Ecohouse’s commerce setup.

Here is how these integrations supported its business operations:

• CRM Integration: Connected customer enquiries, leads and sales follow-ups with Ecohouse’s customer management processes.
• GST and Billing Integration: Supported tax calculations and invoice generation for online transactions.

These integrations helped Ecohouse bring essential sales and billing activities into its digital commerce operations while keeping customer and transaction management more connected.

6. Omnichannel Solar Commerce Across Web, Mobile and WhatsApp

Ecohouse wanted to reach buyers through the channels they already use, making it easier for businesses and individual customers to explore solar products and connect with the marketplace across different digital touchpoints.

StoreHippo's Omnichannel Commerce capabilities, built-in no-code mobile apps builder for Android and iOS apps, and native no-plugin WhatsApp Commerce solutions enabled Ecohouse to establish a connected presence across web, mobile and WhatsApp, supported by a unified commerce backend.

Alongside these commerce channels, Ecohouse could continue reaching and engaging customers through email, Instagram, Facebook, LinkedIn and Google Business Profile, directing interested buyers to its digital marketplace without having to manage separate commerce setups for each channel.

This gave Ecohouse a broader digital reach and more ways to engage and serve solar buyers, while keeping its core marketplace operations connected through one platform.

A Solar Marketplace Built to Grow With Ecohouse

For Ecohouse, taking its solar business online is just the beginning. As its marketplace grows, the business will need to support more vendors, an expanding product and service portfolio, new customer requirements and more ways to reach and serve buyers across channels.

With StoreHippo’s AI-powered commerce core, flexible MACH architecture, built-in marketplace capabilities, headless and composable architecture and API-first integrations, Ecohouse has a strong foundation to scale across sellers, products and markets and meet the changing needs of the clean energy market. From expanding seller operations and introducing new services to adding AI-powered product discovery and new buying touchpoints, StoreHippo gives Ecohouse the flexibility to grow its omnichannel business without rebuilding its commerce infrastructure.

StoreHippo is proud to support Ecohouse’s digital commerce journey, helping the company strengthen its marketplace ecosystem and make solar commerce more accessible across India.