https://www.storehippo.com/
B4,309-10 Spaze iTech Park, Sector 49, Sohna Road, 122001 Gurgaon IN
StoreHippo
B4,309-10 Spaze iTech Park, Sector 49, Sohna Road, Gurgaon, IN
+918010117117 https://cdn.storehippo.com/s/5667e7d63086b2e718049ad9/ms.settings/521c4d7548c284890e000001/594a155440e9fb9e592f2ba9-480x480.png" [email protected]

Ecommerce Insights - 15

Why fast-growing clothes and apparel brands should start their online fashion store

Fashion has been one of the first segments to adopt technology and go online. With the global fashion industry witnessing a boom, there has been a spurt in the number of online clothing stores of every scale and size. From fast fashion to designer wear there is a huge demand for garments of every type in the online market. Driven by the adoption of ecommerce in general, easy accessibility to a variety of online fashion stores, streamlined logistics and favourable return and refund policies, buyers are driven in droves to fashion portals. Clothing brands looking to create a niche in the fashion ecommerce segment can make a headstart by going omnichannel. Connecting with customers across multiple touchpoints like online fashion stores, mobile apps, PWA sites, social media pages etc. can help in creating better brand visibility and recognition. Also, enterprise fashion brands can plan a phygital journey wherein buyers can experience the apparel offline and finally checkout from the brand’s fashion ecommerce portal.

Global Online Fashion Market Insights

  • $700 billion  is the market worth of global online fashion in 2021 
  • $1.2 trillion is the forecasted revenue from global online fashion sales by 2025
  • $600 billion is the forecasted fashion ecommerce revenue in Asia by 2025 
  • $228.4 billion is the fashion ecommerce revenue in North America in 2022
  • 39% of total apparel sales in Europe are done via ecommerce

Source: Statista

Online Fashion Market In India

  • $11 billion is the size of the online fashion market in the D2C sector in India in 2020
  • 51% order volume growth in Indian fashion ecommerce market in FY2021
  • $ 43 billion is the forecasted size of the Indian D2C online fashion market by 2025 
  • 54% of online fashion sales in India will come through apparel by 2024
  • 26% of Indian ecommerce fashion orders will be for footwear 

Source: Statista, Financial Express, Redseer

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FAQ

Yes, you can build an online fashion multi vendor marketplace with the powerful features and tools from StoreHippo. The end-to-end vendor management solutions, separate vendor and admin dashboards, adaptive payments etc help enterprises build, run and manage their multi vendor marketplace effortlessly.

Yes, StoreHippo comes with a comprehensive multi vendor management system to help you seamlessly manage multiple vendors on the online fashion marketplace. With end-to-end vendor management solutions, vendors can add, edit, delete, update products quickly. The business admin can however exercise full control over vendor activities.

Yes, with the headless architecture by StoreHippo, you can implement personalizations on your online clothing store. You can offer multi-level personalizations like multilingual content, personalized buying journeys, landing pages, user-group-based pricing, shipping solutions and more.

Yes. You can create a chain of multiple sub-stores and manage them all seamlessly using an easy-to-use central dashboard by StoreHippo. With unique storefronts of your apparel marketplace website, you can quickly boost your conversion rate. 

Yes, StoreHippo comes with a pre-integrated mobile apps builder to help fashion ecommerce brands create mobile apps right from the admin dashboard at no additional cost and without any coding. StoreHippo also builds PWA stores that look, feel, and work like mobile apps even on entry level devices. 

Yes, you can seamlessly tweak the StoreHippo ecommerce platform for the specific needs of your online fashion business. You can also leverage the MACH architecture for ecommerce to build your disruptive multi vendor marketplace.

Yes, StoreHippo comes with a gamut of go-global features to help online fashion businesses expand to global markets. Here are some of the global features:

  • Multiple domestic and international payment gateways
  • Multiple currencies from across the globe
  • Multilingual feature to help connect better with the audience
  • Location-based tax engine to generate multi-currency invoices
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