Ecommerce in India is in a hypergrowth stage. India is the 2nd fastest growing ecommerce market in the world with 25.5 % retail ecommerce growth. While the pandemic accelerated the adoption of ecommerce in India, rapid internet penetration ( from 4% in 2007 to 47% in 2021) and smartphone accessibility were the key drivers for taking ecommerce beyond tier I and II cities. The Indian ecommerce market is projected to grow further in the coming years ensuring an even bigger market for brands. With internet connectivity and logistics improving hugely in the last few years, fulfillment woes have also eased for online brands in India. The government has also eased policies and norms for the growth of the ecommerce ecosystem. The government has also launched portals and open networks to enable SMEs to go online and reach buyers pan-India. With 1900+ e commerce companies in India catering to 140 million online shoppers, building ecommerce website in India can open up new markets and growth potential for brands of every scale, size and industry.
$73 billion is the online retail market size in India by 2022
$1 trillion expected B2B ecommerce market size in India by 2024
$200 billion is the forecasted market value of ecommerce in India by 2027
10X expected growth of D2C e commerce companies in India by 2025
1.75X expected growth of India's e-commerce market from 2027 to 2030
Source: Statista, IBEF, Economic Times
19.24% is the forecasted CAGR of ecommerce in India
$43 billion is the online D2C fashion market size in India by the year 2025.
$ 26.93 billion is the estimated value of the online grocery market in India by 2027, a 6.81X growth from FY21
$20.8 billion is the market size of online FMCG e commerce companies in India by 2025
$20.92 billion is the projected revenue of the online electronics segment in India by 2025
Source: Statista, IBEF