https://www.storehippo.com/
B4,309-10 Spaze iTech Park, Sector 49, Sohna Road, 122001 Gurgaon IN
StoreHippo
B4,309-10 Spaze iTech Park, Sector 49, Sohna Road, Gurgaon, IN
+918010117117 https://cdn.storehippo.com/s/5667e7d63086b2e718049ad9/ms.settings/521c4d7548c284890e000001/594a155440e9fb9e592f2ba9-480x480.png" [email protected]

Ecommerce Insights - 6

Why adopting D2C in India is the right choice for enterprise brands

D2C India is hot. With 800+ D2C brands in India by 2021, generating around $ 2 billion in combined revenue, the direct-to-consumer model has arrived with a bang. D2C has redefined the rules of the retail game and given new opportunities to digital native and phygital brands to unlock new growth opportunities. While D2C companies in India have unicorns like Licious, Mamaearth and Good Glam Group, the direct-to-consumer model also has many mid-size players that are all set to disrupt new industry verticals. Enterprise brands planning for growth beyond the tier II and III cities can leverage the D2C model to penetrate the largely untapped markets with huge demand. With 700 million internet users and 140 million online buyers base pan-India, D2C is here to stay. Brands that start early on their D2C journey can accelerate their growth and rapidly create a niche in the flourishing D2C landscape in India.

D2C Companies In India: Market Opportunities

  • 10X expected growth of domestic FMCG, home and consumer accessories D2C brands by 2025

  • $43.2 Billion is the forecasted worth of fashion D2C India brands

  • $30.6 Billion will be the market size of consumer electronics and appliances direct-to-consumer brands in India

  • $20.8 Billion will be the worth of FMCG D2C India brands

  • $5.4 Billion is the expected value of home decor D2C brands


Source: Statista, Fortune India

D2C in India Growth Trends


Source: Statista, CII and Praxis Global Alliance

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FAQ

Yes, StoreHippo offers a scalable and flexible D2C ecommerce solution that enables businesses to speed up their go-to-market time and tap new markets quickly. The highly customizable platform from StoreHippo enables brands to have full control over their brand by creating tailor-made solutions.

You do not necessarily need hyperlocal ecommerce solutions to run your D2C in India business. However, StoreHippo enables D2C companies in India to boost conversions with location-based ecommerce solutions. You can offer customized services and quick delivery with location-based settings from StoreHippo.

You can seamlessly create a chain of D2C sub-stores with StoreHippo’s multi store ecommerce solutions. You can build category-based, geo-locations-based, or product line-based stores to cater to the unique requirements of your buisness.

You can build mobile apps for your D2C companies in India quickly with StoreHippo mobile commerce solutions. StoreHippo enables you to build mobile-friendly sites, PWA stores and mobile apps without any coding in just a few clicks.

Yes, StoreHippo D2C ecommerce solutions come with a host of marketing features like a powerful discount engine, coupons and codes, dynamic marketing pages and forms, support for personalized notifications, abandoned cart recovery, SEO tools etc. 

Yes, you can send personalized notifications to your D2C customers. StoreHippo enables you to power your communications with easy personalized unified notification through SMS, email, push and web notifications. 

StoreHippo helps build multi-channel D2C companies in India with its advanced omnichannel ecommerce solutions. StoreHippo enables enterprise brands to create multiple customer touchpoints using the same backend logic and APIs quickly.

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