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Ecommerce Insights - 11

Why retail businesses should go the B2C ecommerce route to unlock growth

B2C ecommerce has opened up new markets and sales channels for brands and SMEs alike. By going online retail businesses can build a brand that is accessible to customers from anywhere, anytime. With the pandemic-induced changes in shopping behaviour and ease of online shopping newer customer segments have become conditioned to B2C commerce and digital shopping. The adoption of ecommerce B2C has also made it easier for brands to strategically plan their marketing based on data-driven inputs. Pivoting to hybrid or popular business models like online marketplaces, multi store network, multilingual websites etc. has also become easier with plug-and-play ecommerce solutions. B2C ecommerce is all set for unprecedented growth with an improved supply chain and growth of logistics aggregators which make delivery easier to far-off locations. Multiple digital payment solutions like payment gateways, UPI, digital wallets etc. have facilitated frictionless checkouts further aiding in the growth of B2C ecommerce. Brands not yet starting on their ecommerce B2C journey will lose out to competitors who are connecting with customers across multiple digital touchpoints.

Top 5 Fastest Growing Retail Ecommerce Markets in 2022

  • Philippines retail ecommerce sales are projected to grow at 25.9% 

  • Indian B2C ecommerce market is forecasted to grow at 25.4% 

  • 23% of B2C online sales growth expected in Indonesia

  • 22.2% of growth in online retail sales forecasted for Brazil

  • 19% of online commerce growth is expected in the Vietnam market

Source: Statista

B2C Ecommerce Across The Globe

  • $4.9 trillion worth of retail e-commerce sales in 2021

  • 50% growth forecasted for B2C ecommerce by 2025

  • $7.4 trillion forecasted worth of retail e-commerce sales by 2025

  • 9.7% CAGR of B2C ecommerce from 2021 to 2028

Source: Statista, Grand View Research


StoreHippo offers 360-degre B2C ecommerce solutions for businesses of every type. It offers customizable, scalable, future-ready solutions to leverage ecommerce to reach new markets.

You can implement personalized deals and offers on your B2C commerce platform with StoreHippo’s built-in discount engine. With the easy-to-use tools, you can segment the customers and customize deals and coupons based on multiple factors like their order value, purchase history etc.

You can quickly create ecommerce B2C mobile apps with m-commerce solutions from StoreHippo. Built on mobile-first technology, B2C enterprise brands can create their Android or iOS apps right from the admin dashboard. The stores powered by StoreHippo are PWA stores that look, feel, and work like mobile apps even on entry-level devices. 

Yes, StoreHippo offers next-gen omnichannel solutions so you seamlessly create multiple customer touchpoints with the same backend logic and APIs. B2C ecommerce brands can target their customers on multiple channels to boost their conversions.

Yes, with StoreHippo’s multi-store ecommerce solutions, you can build multiple storefronts for your B2C ecommerce business. You can also create multiple subdomains for your storefronts and showcase store-specific catalogue to target various customer segments with StoreHippo.

Yes, you can. StoreHippo comes with 100+ languages including the RTL languages like Herbew and Arabic to target local or global customers on the B2C ecommerce marketplace. When enterprise brands connect with customers in their native language, they are able to acheive better conversions. 

Yes, StoreHippo comes pre-integrated with 60+ domestic and international payment gateways to help B2C ecommerce businesses offer frictionless checkouts to their customers.