Ecommerce is thriving all across the world and online marketplaces have replaced the traditional markets by a large percentage. Well, this is old news for us, as we are not merely witnesses, but participants of this trend too. The value of global B2B e-commerce in 2019 was $12.2 trillion according to a report, and most of us have contributed to it.
Talking about the global scenario, all countries have a huge number of enterprise ecommerce websites at local, domestic, and international levels, be it B2B or B2C.
Out of all these, what are your favorite ones like?
Aren’t they the ones that are fast, have loads of relevant products for you to buy, offer useful discounts and coupons, and most importantly offer fast and transparent shipping?
Well, all the leading marketplaces have these things in common and more. In this blog, we are listing the top 5 enterprise ecommerce marketplaces that are most popular across the world and why:
1. Amazon Global
Amazon is a household name in the US, Asia, Europe, Middle East and rest of the world, and for good reason. Started as a book store in the US in 1994, it now sells apparel, electronics, kitchen supplies, furniture, groceries, healthcare products and whatnot. You name it and Amazon has it all! A majority of the products on Amazon are sold by third party sellers, making it the biggest multi vendor ecommerce marketplace in the world.
2. PayPay Mall Japan
PayPay Mall is the second largest online marketplace in the world and the largest in Japan. Launched by Yahoo Japan in 2019, this enterprise ecommerce website attracts 2.3 billion visits every month (in less than a year since its launch). It sells apparel, jewelry, cosmetics, home goods, electronics, and sports products.
3. eBay Global
Started in 1995 as a marketplace for secondhand items, eBay is now popular for selling both old and new products in categories such as electronics, fashion, entertainment, home products, pet supplies, collectibles, antiques, etc. In March 2020, it had an active buyer base of 174 million.
4. Mercado Libre –
This is a leading enterprise ecommerce marketplace of South America with a user base of 321 million in 2019. It was founded in 1999 and has operations in 18 Latin American countries. It sells electronics products, clothing, home items, and garden supplies.
5. AliExpress Global –
Established in 2010, AliExpress is another name that is known across the world for selling products in almost all categories. Currently, it delivers to more than 190 countries in the world. In 2019, it recorded an active user base of 211 million people, making it one of the largest multi-vendor marketplaces in India.
Mentioned above are merely five of the thousands of ecommerce marketplaces that exist today. All these multi seller stores have come together and made the ecommerce industry what it is. If you wish to start a similar enterprise ecommerce marketplace website and are looking for enterprise ecommerce solutions for the same, then StoreHippo is your answer. Mentioned below are a few features of this platform for enterprise ecommerce:
StoreHippo allows you to onboard multiple vendors and manage them right from your dashboard. It lets you create separate seller pages, control approval flow, calculate commission and taxes automatically, and even carry out vendor comparison.
This feature allows the store admin to display different storefronts for different product lines, geographies, customer segments etc.. This helps in targeted marketing that promises a better ROI for the enterprise ecommerce business. For example, a fashion store can display itself as an apparel store or a cosmetics store, depending on the customer. It allows features such as unique URLs for different stores, store specific discounts, choice of store selection to customers, etc.
3. Go Global
This is a useful feature that comes in handy when an enterprise decides to expand their business and step into the international market. The ideal ecommerce platform would allow their user to opt for this feature without having to disrupt their already existing website.
Here are the USPs of StoreHippo that make this platform the best choice for enterprise ecommerce:
1. Flexibility & Performance
When you start a business, it is important to prepare in advance for it to grow. For ecommerce, being prepared means having a flexible platform that expands as the business expands. A flexible platform promises high performance even with increase in the traffic, whether it is during the peak seasons or with regular growth of your enterprise.
StoreHippo is a SaaS-based ecommerce platform for large businesses that is equipped with the latest technology to deal with peak load spikes.
One of the most useful enterprise ecommerce solutions offered by StoreHippo is customization.
Different brands have a different voice. A grocery website would have more product categories than other websites. A medicine website would use serious fonts. And a kids’ products website would look weird in black and white, wouldn’t it? A professional services website would look great in pale colors, but a kids’ brand would use lots of funky colors and designs.
The right ecommerce platform would allow their users to use their brand voice on their ecommerce website by giving them an array of options in theme, layout, font, colors, displays, etc. So, whether you have a B2B or B2C enterprise, the ecommerce platform that you use should be customizable.
Let’s be honest, we’d rather shop on our phones than turn on our laptops every time we want to add a product to the shopping cart. With mobile phones accessible to a majority of the users 24*7 and the ease of shopping through mobile, it has become important for businesses to be available on mobile in order to ensure maximum reach.
StoreHippo is a mobile-friendly platform that builds PWA websites that look, feel, and work like mobile apps. Moreover, when you opt for enterprise ecommerce solutions by StoreHippo, you can build Android and iOS apps for your website right from the admin dashboard without any coding or additional costs.
An ecommerce business involves a lot of steps from online payments, shipping to marketing and promotion. It would be helpful for large businesses if parts of their process could be automated. This is why StoreHippo allows integrations for common functions of all ecommerce businesses. Three of them are:
StoreHippo supports integration with a big number of logistics providers such as FedEx, DTDC, Blue Dart, etc. With Shipkaro, their shipping solution for enterprise ecommerce, you can avail benefits such as automated order sync, partial and bulk fulfillment, delivery boy management, etc.
StoreHippo supports a number of payment gateways such as Razorpay, PayU, HDFC Bank, PayPal, etc. to facilitate ease of payment from any corner of the world.
SMS and Email
When users complete a purchase from an ecommerce marketplace, they expect to be notified about it through SMS and email. Regular communication with the customers is important for any ecommerce business, whether it is for sharing updates or promotion. StoreHippo enterprise ecommerce solutions include integration with a number of SMS and email providers.
5. Free maintenance and upgrades
With StoreHippo, you don’t have to be concerned about maintaining and upgrading your enterprise website from time to time. It offers automatic upgrades so that you can focus on your core business instead of worrying about maintaining the website.
The top B2B and B2C ecommerce businesses in the world choose only the best enterprise ecommerce solutions that allow them to build highly advanced multi vendor ecommerce marketplaces for their business. Mentioned above are a few features that are must for an ecommerce website that is loved by the customers. To explore these features and see what it can do for your business, start StoreHippo’s 14-day free trial now - https://www.storehippo.com/free-trial